Fimela.com, Jakarta Memasuki bulan suci Ramadan, banyak brand fashion mengeluarkan koleksi terbaiknya guna mencuri perhatian masyarakat. Suasana Idul Fitri yang kerap diidentikkan dengan busana serba baru semakin membuat persaingan menjadi sengit.
Brosist by Desi Harum pun menyambut Ramadan dan Idul Fitri tahun ini dengan antusias. Mereka menawarkan koleksi pakaian terbaru model maxi dengan bermain di warna-warna terang seperti kuning, hijau dan oranye.
Advertisement
BACA JUGA
"Kebutulan model maxi sangat laku di pasaran. Selain bisa digunakan saat Lebaran, tapi juga bisa di acara pesta ataupun digunakan untuk sehari-hari," ujar Desi Harum.
Selain koleksi baju bertema Ramadan dan Lebaran, Brosist memang selalu memanjakan konsumen dengan menghadirkan koleksi pakaian import terbaru hampir setiap minggu. Selain pakaian yang cocok untuk dipakai bersilaturahmi bersama keluarga, mereka juga memiliki koleksi pakaian model blazer, sporty, dan casual terbaru dengan banyak model, termasuk maxi skirt.
Advertisement
Pandemi Tak Jadi Penghalang
Brosist by Desi Harum ada sejak tahun 2017 dengan produk utama berupa baju, tas dan sepatu import. Mereka memiliki outlet yang terletak di ITC Cempaka Mas, Jakarta Pusat.
Di tengah masa pandemi, dimana penjualan secara offline menurun nyatanya tak membuat Brosist by Desi Harum kehabisan pelanggan. Dalam satu tahun belakangan, pesanan yang datang lebih banyak didapat melalui online di berbagai marketplace terkemuka.
"Alhamdulillah, kita tidak terlalu berdampak karena kita sangat aktif memasarkan melalui online," tuturnya.
Untuk harganya sendiri, Brosist mematok harga yang terbilang terjangkau. Dengan kualitas yang dimiliki, ditambah promosi gencar di sosial media, Desi Harum berharap bisa mencapai pangsa pasar yang lebih luas lagi ke depannya.
#elevate women

:strip_icc():format(webp)/kly-media-production/avatars/351016/original/021495500_1436056011-AkXoOdTcG-18WQxjC_ZSS1ipEecOqNRANZDdqe9zK4qZ__1_.jpg)
:strip_icc():format(webp)/kly-media-production/medias/3430599/original/034912000_1618550040-IMG-20210412-WA0001.jpg)

:strip_icc():format(webp)/kly-media-production/medias/1607368/original/074451200_1496028031-LIP6_LOGO2.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5446056/original/088244600_1765871776-Lagidiskon__desktop-mobile__356x469_-_Button_Share.png)
:strip_icc():format(webp)/kly-media-production/medias/5446721/original/005950600_1765939085-IMG-20251217-WA0003.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5411995/original/098546600_1763028037-IMG_3023-01.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5437620/original/023028500_1765258087-Depositphotos_804339058_L.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5444636/original/037285600_1765784303-Desain_tanpa_judul.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5437822/original/092774500_1765264784-Depositphotos_618867182_L.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5430234/original/024751500_1764656701-WhatsApp_Image_2025-12-02_at_13.22.54.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5430246/original/078844100_1764656929-WhatsApp_Image_2025-12-02_at_13.22.55.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5421696/original/066687600_1763957022-pexels-polina-tankilevitch-5468719.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5421809/original/040895800_1763960008-pexels-emil-kalibradov-3013808-7085779.jpg)
:strip_icc():format(webp)/kly-media-production/medias/3304346/original/025770100_1606121870-shutterstock_1819946462.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5160772/original/017170300_1741840102-Rambut_halus.jpg)
:strip_icc():format(webp)/kly-media-production/medias/4994359/original/026697200_1730937396-Depositphotos_513926280_S.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5450270/original/033756400_1766135930-Foto_2__5_.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5448250/original/093199600_1766024444-Screen_Shot_2025-12-18_at_09.16.02.png)
:strip_icc():format(webp)/kly-media-production/medias/5449052/original/021526200_1766046562-1280x847_px.png)
:strip_icc():format(webp)/kly-media-production/medias/5446804/original/060156400_1765942120-pexels-daan-stevens-66128-939331.jpg)
![Lebih dari sekadar operasional internal, AYANA Bali juga melibatkan tamu dan komunitas dalam praktik berkelanjutan. Melalui AYANA Farm, area organik seluas dua hektare yang menanam lebih dari 130 varietas tanaman, tamu diajak mengenal pertanian organik dan prinsip sirkular secara langsung. [Dok/AYANA BALI].](https://cdn0-production-images-kly.akamaized.net/wSxxi2Nh7Q1NJLtzjPIoJgHgF70=/320x217/smart/filters:quality(75):strip_icc():format(webp)/kly-media-production/medias/5445903/original/006242400_1765867564-AYANA_Farm_Farm_Walk_.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5347725/original/027946100_1757731962-Depositphotos_743561216_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5374918/original/040849600_1759907026-Depositphotos_765307270_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5445848/original/089097000_1765866385-Depositphotos_209737914_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5445420/original/079190200_1765855454-Depositphotos_697365816_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5367561/original/018485600_1759307407-Depositphotos_684389538_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5448942/original/017979400_1766042921-Depositphotos_741727416_XL.jpg)
![Buat kamu yang sering males bawa tas, this might be your new everyday essential. [@ninjalabsx].](https://cdn1-production-images-kly.akamaized.net/JmPHj_AUqE0OF1amNJyGoeHJEqw=/320x217/smart/filters:quality(75):strip_icc():format(webp)/kly-media-production/medias/5431872/original/017250000_1764749869-SnapInsta.to_464376048_18021797717608173_6667940723387353151_n.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5428609/original/023315200_1764553676-MIUCCIA_PRADA_HONORED_WITH_THE_LIFETIME_ACHIEVEMENT_AWARD_AT_THE_FASHION_TRUST_ARABIA_AWARDS_CEREMONY_2025__1_.jpg)
![Jennie BLACKPINK Berkolaborasi dengan Haribo. [@jennierubyjane]](https://cdn1-production-images-kly.akamaized.net/aV4GRPgoYJp6CPnLCXQZBu2qm5o=/320x217/smart/filters:quality(75):strip_icc():format(webp)/kly-media-production/medias/5426470/original/076048800_1764306557-IMG_1424_2_.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5426531/original/055682400_1764308639-Screenshot_2025-11-28_123440.png)
:strip_icc():format(webp)/kly-media-production/medias/5426229/original/035642400_1764297400-tong-su-1xx1hq2RJts-unsplash.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5426004/original/019931600_1764246120-Nov_27__2025__07_20_48_PM.png)
:strip_icc():format(webp)/kly-media-production/medias/5377099/original/051631100_1760075985-IMG-20251010-WA0019.jpg)
:strip_icc():format(webp)/kly-media-production/medias/4444272/original/047789800_1685269233-jochen-van-wylick-ex0pl-zo7NM-unsplash-min.jpg)
:strip_icc():format(webp)/kly-media-production/medias/3042930/original/012138700_1580966089-the-honest-company-Ua9AK-pZ5cw-unsplash.jpg)
![SuperMom Awards didedikasikan untuk seluruh ibu di Indonesia, sebuah bentuk apresiasi bahwa setiap ibu layak mendapat ruang untuk dilihat, dihargai, dan dirayakan. [FOTO:FIMELA/ADRIAN].](https://cdn1-production-images-kly.akamaized.net/wkwzbyVkl5QFWu5j--08implLzQ=/320x217/smart/filters:quality(75):strip_icc():format(webp)/kly-media-production/medias/5451252/original/019027200_1766247664-WhatsApp_Image_2025-12-20_at_22.52.10__2_.jpeg)
![Bertepatan dengan momen Hari Ibu, Fimela menggelar SuperMom Awards di Wyl’s Kitchen, Hotel Veranda, Jumat (20/12). Acara ini sekaligus menandai peluncuran kanal parenting terbaru Fimela, Fimela Mom. [Dok/FIMELA/Adrian].](https://cdn1-production-images-kly.akamaized.net/j9qIQkRVoeQEn3iLW_FQBNlvVYg=/320x217/smart/filters:quality(75):strip_icc():format(webp)/kly-media-production/medias/5451245/original/009650800_1766246925-WhatsApp_Image_2025-12-20_at_22.52.12.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5449873/original/089563900_1766117964-Depositphotos_832815214_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/3221935/original/084901000_1598605805-pexels-andrea-piacquadio-975250.jpg)
:strip_icc():format(webp)/kly-media-production/medias/3353795/original/056458100_1611093586-beautiful-elegance-luxury-fashion-pink-women-handbag_1203-7653.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5416947/original/076643700_1763480454-IMG_4832.jpg)
![Tasya Farasya memilih gaun rancangan Sapto Djojokartiko berwarna nude lembut yang memancarkan aura elegan dan feminin. Detail renda dan bordir bunga yang menjalar di seluruh permukaan dress memberi kesan etereal, seolah Tasya melangkah dengan sentuhan magis di setiap langkahnya. [@tasyafarasya].](https://cdn1-production-images-kly.akamaized.net/OqVnUTOel9W48rzP0VmUfvkZ43Y=/0x0:1080x608/320x217/filters:quality(75):strip_icc():format(webp)/kly-media-production/medias/5401013/original/058481200_1762154715-SnapInsta.to_572802011_18541861090004502_6731982056297577983_n.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5395367/original/014527000_1761705838-FIMELA_FASHION_-_BLUSH_ELEGANCE_TO_SCULPTED_GRACE__IG_FEED_ls__1_.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5231281/original/035535800_1748077534-WhatsApp_Image_2025-05-24_at_4.02.19_PM.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5451235/original/040872700_1766244156-WhatsApp_Image_2025-12-20_at_21.36.32.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5451199/original/086734200_1766240049-191089.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5451186/original/043034600_1766236161-cf08528a-ce75-4326-96a5-f0e0d1f6e7a1.jpeg)
:strip_icc():format(webp)/kly-media-production/medias/5434556/original/017523900_1764932300-IMG_5349.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5372640/original/021343200_1759748373-PHOTO-2025-10-06-15-00-54.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5451162/original/036070600_1766231501-IMG_20251220_165722.jpg)
:strip_icc():format(webp)/kly-media-production/medias/4598468/original/048272600_1696412875-pexels-ketut-subiyanto-4473774.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5424335/original/038654600_1764139669-pexels-koolshooters-7327762.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5334826/original/018302700_1756779107-Depositphotos_557986004_XL.jpg)
:strip_icc():format(webp)/kly-media-production/medias/5276851/original/098224900_1751965080-Depositphotos_214248106_XL.jpg)